Who's The Best AI Provider For Small Businesses?
1 CRITICAL MISTAKE to avoid when choosing AN AI PROVIDER
Small business and artificial intelligence don’t play along well yet. Or at least, that’s what many say.
But is it?
Is there a way to use Artificial Intelligence today and put it to work in your business?
If so, who’s the best AI provider for small businesses?
To answer that question, first, you need to know what goal are you looking to achieve in your business.
If you don’t get this right, all your planning will go down the window, and your time and resources will be wasted.
In this article, we will be focusing on the possibilities of using Artificial Intelligence in your small business to get more customers. Is called AI managed marketing.
EXTRA RESOURCE:
If you need other specific uses of Artificial Intelligence for your company, we recommend that you download our handbook “The 7 Applications of AI” for further reference.
Aimed for small companies business leaders, it quickly helps you understand how companies use AI.
AVOID THIS CRITICAL MISTAKE WHEN CHOOSING AN AI PROVIDER
So, to determine who are the best AI companies, we first need to evaluate the approach that companies big and small take to implement AI. A mistake at this juncture can be deadly for your company.
At a higher-level view, there are two main approaches to using AI marketing:
Enterprises: They develop an in-house AI team for R+D and proprietary solutions.
Small Companies: Take an already battle-tested AI integrated solution explicitly created for SMB.
Let’s see how these two approaches fare in the real world.
Enterprise Favorite Solution: In-house AI team. (Proprietary solutions)
This approach requires a massive amount of investment. First, you need to hire an AI team, which is not cheap.
Then wait and hope and pray that they will get you the results that you need for your business services.
Clearly, this approach is not a realistic implementation of AI technologies for small and medium businesses.
But, imagine for a minute that you do have those resources.
Will that guarantee you results? Will that investment turn into better marketing, more customers, and growth?
According to the 2019 MIT Sloan Management Review and (BCG), in their “Artificial Intelligence Global Executive Study and Research Report”:
“Many AI initiatives fail. Seven out of 10 companies surveyed report minimal or no impact from AI so far.“
“70 percent say that there have been no or minimal gains achieved.”
What does this mean?
It means that the companies and every business that have jumped in with this approach to apply AI have not gained profits nor grow.
The ROI coming out of those projects are lackluster.
Their mistake?
Many companies focus on using the coolest AI techniques, instead of using solutions that are already created, tested, and proven.
Why would you invest in something knowing in advance that you will hardly get a return? It doesn’t make sense, right?
Is There A Smarter, Proven Way That Uses AI Without Massive Investments? One That Brings In More
New Customers And ROI?
Yes, there is.
By using the second approach. Leveraging on a solution already created and proven. An AI and machine learning solution for marketing that many small business owners can profit on.
Here are the differences between the two approaches:
CORPORATIONS
TOP FORTUNE 500- They hire a Top AI team
- They invest time and resources to create the AI that works only for them
- They train their AI with their massive data
- They keep the AI for themselves
- They keep all the profits
SMALLER BUSINESSES
LOCAL & SMALL BUSINESSES- We hire a top AI team
- We create AI tools that solve a problem that many companies have
- We train with our customer’s data to be more profitable
- We offer it to other businesses
- Both the AI creator and the small business profit from the AI
Does this approach make more sense for a small business?
Absolutely.
Then, how can I use that AI powered solution to grow my company? And what results can I expect?
What Results Can I Expect From The Artificial Intelligence?
In aggregated data from all of our clients, two metrics stand out.
Results on advertising.
When you spend money on advertising, you expect your budget to create a return on that investment. Most of the businesses use a marketing company to manage their budget in places like Google Ads or Facebook Ads.
How does our AI compare to a top professional managing your advertising campaigns?
In every 9 out of 10 times, using intelligence AI, we outperform a professional marketer.
PROFITABILITY
In ROI and profits terms, the Flycer solution generates an average of 2.4X profits compared to 1.4X earnings of a regular marketing agency.
What does this mean?
It means that Flycer’s artificial intelligence gets better results on advertising. Depending on your advertising goals, it means:
- More visits to your store.
- Or clicks to your offer or website.
- More online sales (if you sell online)
- Or more forms completed (Sales leads).
Why? Because it is more efficient with your budget. An Artificial Intelligence takes decisions in milliseconds, which prevents overspending. It optimizes for producing results for you at a lower cost, resulting in creating more returns with the same budget.
Another outcome is that you can see results in weeks, not months or years. The implementation is quick, as is already developed and in production in many other small businesses. Once the Artificial Intelligence gathers enough data of your preferred customers, you start seeing results almost immediately.
What’s the first step to leverage ai in my business?
We recommend you to visit our AI technology readiness Quiz to know if it makes sense implementing AI using Flycer’s solution.
You need AI tools for your small business tailored to a modest budget. And you need to see real returns on your hard-earned marketing dollars.
At Flycer, we created an AI for small business marketing with those requirements in mind. If you need help getting to your sales goals this year, contact us and hear the possibilities for your business.
take the quiz
AI Readiness Quiz
60 Seconds Away To Learn If You Are Ready
FAQ
Does marketing AI replace a marketing strategy?
No. An excellent small business strategy is essential to make businesses leverage AI and get consistent marketing results.
Although digital marketing trends, and some hyped marketing services come and go, your marketing efforts need to be led by a good marketing plan.
Small businesses leverage AI correctly when they have a solid online presence and use that business intelligence to reach advertising channels proficiently.
Are there many tech providers that offer solutions for SMB?
What about other companies that advertise products with inbuilt AI?
Is Flycer's solution affordable?
Who are your clients?
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